EasyNumber is a European initiative with a worldwide scope. The two key players in the business information market, Coface and Creditreform, have developed this innovative open solution.

The objective is to create, maintain and provide access to a worldwide repository of companies and updated databases using a unique identifier.

Your customer data is a critical and strategic asset. The competitive positioning of your company depends strongly from a correct, available, comprehensive and updated database. Unfortunately, customer data decays at an alarming rate and if left unattended can cost you time, money and even brand reputation. Over time, customer databases become inaccurate and outdated. Factors that lead to poor data quality include incomplete data, non-standardized data, duplicates and erroneous information.

This leads to significant challenges since processes in areas such as customer service, sales, marketing, purchasing, accounting, legal, etc. all depend on clean and accurate data. The cost of compromised data is incalculable, including lost sales, wasted productivity, loss of reputation and missed opportunities.

Furthermore, as companies expand internationally; their databases include customers, partners and suppliers from all over the world. Challenges include dealing with different countries, cultures, languages and even alphabets. In these uncertain conditions, it is crucial to correctly identify, validate and maintain this valuable internal data.

EasyNumber is the key to accessing data from the leading providers of business information from around the world.

Ensuring Data Quality with the EasyNumber means improved processes, better service to customers, improved decisions and more effective sales and marketing activities.

Profit from the EasyNumber advantage.